Description

I am hiring for an AVP Digital Growth Manager opportunity for a private bank. The main part of this role is around driving growth through digital marketing and customer acquisition with a strong emphasis on paid media.

Location: London, 3 days per week.

About the Junior Digital Growth Manager opportunity:

I am looking to speak with Growth Marketing Manager to lead digital marketing strategies that drive customer acquisition, engagement, and brand growth across multiple regions. This is a senior, hands-on role ideal for someone with strong experience in performance marketing, analytics, and multi-channel campaigns.

Key Responsibilities:

• Partner with business teams to understand objectives, customer behavior, and local market trends.
• Design and implement multi-market digital marketing plans that increase brand visibility and attract new clients.
• Manage and optimise paid media campaigns across search, social, programmatic, and other digital channels.
• Collaborate with creative teams to produce campaign materials that resonate with target audiences.
• Build reporting frameworks and dashboards to track performance and deliver actionable insights.
• Continuously test, measure, and optimize campaigns using metrics like cost per acquisition, return on ad spend, and conversion rates.
• Work with web teams to improve online journeys and implement conversion rate optimization initiatives.
• Ensure campaigns comply with relevant legal, regulatory, and data privacy requirements.
• Foster relationships across the organization to share insights, learnings, and best practices.

Requirements:

• Proven experience driving measurable growth through digital marketing within financial services.
• Strong analytical skills, comfortable with data analysis, reporting, and deriving actionable insights.
• Expertise in paid media, customer acquisition strategies, and testing new channels - essential.
• Understanding of campaign planning, performance tracking, and conversion optimization techniques.

Desirable:

• Familiarity with AdTech platforms and their implementation.
• Strong organizational and planning skills, delivering projects on time and to a high standard.
• Excellent communication and stakeholder management abilities.
• Experience marketing across multiple international regions.